Forging relationships in global electronics markets
The electronics division ensures that our offering, pricing strategy and routes to market are competitive, current and viable, and that we are clearly positioned as the distributor of choice for our electronics design and production customers.
The expertise of the pricing team is central to establishing our pricing strategy and therefore our position within the markets. The division encompasses a variety of roles requiring a wide range of skills - product management, process development, sales and marketing, sourcing and supply.
Our highly technical marketing professionals liaise with engineers and designers within the industry, creating communications and campaigns that keep us ahead of the competition at all times.
Forging excellent business partnerships with strategic players in the markets around the world, the electronics division develops, maintains and continuously improves our business processes in this area.